Before committing to a full AI video, make a short sequence that tests the parts most likely to need revisions. A product reveal might need readable packaging across camera angles. A character sequence might need the same costume, face and props in every shot. Pick the problem that would cost the most to fix late.
Choose three shots that have to cut together
Start with a wide shot that establishes the setting, a close-up that tests the details, and a movement shot that exposes continuity problems. For a product video, try a table-wide opening, a close-up of the label and a shot where a hand picks up the pack. Decide how the shots connect before generating any footage.
Write the intended duration, action and camera direction for each shot. Keep a reference frame for every item that needs to stay consistent, especially logos, packaging text and character details.
Review the cut at its intended size
Put the three shots together with temporary audio. Watch once at normal speed on a phone, then pause at cuts to check whether the subject changes position, scale or appearance unexpectedly. For a packaging close-up, compare each readable word against the approved artwork.
Record each issue against its shot. Decide whether to regenerate the shot, repair it in editing, or use the original artwork as a separate overlay. That decision gives you a better estimate of what the full video will take.
Track cost per approved shot
Log generation charges and hands-on time for every attempt, including rejected takes. Include editing and review time. If three approved shots required twelve attempts and two hours of editing, carry those figures into your estimate and allow extra time for shots with more demanding movement or dialogue.
Before you start the full video
- Approve the reference frames and the pilot cut.
- Record what can change and what has to match across shots.
- Agree on final formats, approval owners and revision rounds.
- Check usage rights for the inputs, music and voices you plan to use.
- Estimate the full project using the approved pilot, including rework.
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